Einstein Copilot
Work is about to change. For good. Einstein Copilot introduced conversational AI directly into the CRM, giving every seller, agent, and marketer a trusted AI assistant that knows their business and speaks their language.
The launch needed to work everywhere at once. Social announcement of Einstein Copilot and putting its use cases in motion. A virtual keynote introducing the world to what was possible. An interactive website built for demos and hands-on exploration. Onsite enablement that put the product directly in customers' hands.
Built to scale, designed to connect.
Company Salesforce
Product Einstein Copilot Launch
Role Creative Concept, Launch Design System, Interactive Web Experience, Event Experience
Results
1.8M virtual event views
25K website visits
1.5M social impressions
Team:
Creative Director: John Ilang-ilang
Copywriters: Beau McGlasson, Ryan Plummer
Art Director: Nathan Gamson
VP, Product Creative: Katie Snider
VP, Product Marketing: Sanjna Parulekar
CMO, Next Gen Platform: Desiree Motamedi
Product Marketing Lead: Claudia Robinson
Digital Strategist: Manny Portuguese
Program Manager: Cameron Joye