Up Next Evergreens National Park
Up Next Evergreens National Park
Learning the future of commerce shouldn't feel like a lecture. It should feel like an adventure.
We built a gamified virtual reality experience that dropped customers and prospects into an immersive virtual park, where they could explore, play, and learn the latest in digital commerce trends at their own pace. Collect Trailhead badges along the way, each one marking a new skill unlocked.
The experience was designed to meet everyone where they were. VR headsets shipped directly to customers and prospects for full immersion. A web-based version ensured anyone on desktop could explore without missing a thing.
Same world. Every screen. No one left behind.
Company: Salesforce
Product Feature: Commerce Cloud
Scope: Creative Concept, Interactive, Web + Digital
Team:
Associate Creative Directors:
John Ilang-ilang, Jonny Fruits
Senior Copywriter: Ryan Felton
VP, Creative: Katie Snider
Project Manager: Kelly Deignan